Products

LeadsRx Attribution™

Measure across ALL Channels

LeadsRx Privacy Studio™

Establish a privacy-first approach to data

LeadsRx Journey™

Optimize conversion paths

Case Studies

Agency Ups Client Perfomance Through Analytics

View All Use Cases

Ecommerce

Find the best path to purchase with customer journey analytics

Media

Measure and optimize ad performance across all channels

Managed Service

See why "People + Data = Better" with full-service support

Agencies

Get big results for your clients with dedicated analytics

Enterprise

Grow your brand and improve performance with data and insights

Podcast Attribution

Take a multi-touch attribution approach to track your podcast advertising

Blog

Relevant posts on marketing analytics and related topics

Podcasts

Audio interviews and features

Case Studies

Customer success stories

Videos

Educational content on marketing analytics topics

Downloads

Docs with tips for increasing marketing performance

Terminology

Common marketing terms

The Secret to Improving Online Sales: Attribution

Every online retailer should be using attribution to map customer journeys and measure the effectiveness of advertising programs. Those that do are able to optimize existing ad spend and find more customers to ultimately boost revenue. nnAttribution is the holy grail...

3 Steps to Get Started With Attribution

Marketing attribution enables marketers to know exactly which marketing efforts are resulting in new customer acquisition. Here are three easy and simple steps to get started with attribution today. nnAttribution is expected to play a huge role in future marketing and...

Why Marketing Attribution is Failing

Every marketer craves the holy grail of attribution, but like anything new, potential pitfalls are waiting for you. Take a 3-minute look at these common mistakes and learn how to make your attribution project a success the first time.nnFirst, we should point out that...