by lrxstaging | Apr 3, 2019 | Uncategorized
How do your customers go from unaware of your product or service to being a (hopefully) happy customer? Understanding the journey that customers undergo is critical to understanding our own business. It helps us to see products and services through our customers’...
by lrxstaging | Feb 13, 2019 | Uncategorized
The way that customers interact with brands has changed a lot over the last decade, particularly when it comes to high-dollar purchases. Customers use more channels to engage with brands while having detailed product research just a Google search away. This can...
by lrxstaging | Jan 22, 2019 | Uncategorized
nConventional marketing tells us that every prospect goes through a specific journey on their way to becoming a customer. Experts have recommended that we map each customer journey in an effort to better understand how customers interact with your brand, learn about...
by lrxstaging | Jan 1, 2019 | Uncategorized
nJust as marketing tools and systems have made it increasingly simple for companies to identify and track visitors on their websites, current and upcoming regulations around the world are making this a more complicated task. Cross-device tracking in particular can be...
by lrxstaging | Nov 16, 2018 | Uncategorized
Marketing has become increasingly complicated over the course of the last decade. Businesses that want to establish a reliable industry presence online must engage with customers on a range of platforms and channels to not only capture but keep the attention of their...